Baby Boomers Definition

Baby Boomers Definition

The Baby Boomer generation is the largest generation this nation has ever seen. We Boomers were born between 1946 and 1964, with the “boom” beginning right after World War II came to an end. Whether it was American families’ need for normalcy and life after the death and deprivation of the war years, or a national desire to fight communism – by sheer numbers – instilled by Cold War propaganda, the trend was obvious: more babies were born in the U.S. in 1946 – and for 18 years after that — than in any year since our nation’s inception (over 3.4 million). In fact, in the “baby boom” years, it is estimated that over 77,000,000 U.S. infants were born.

The Baby Boom was also an economic boom, as all the growing families created a much higher demand for consumer goods. It also changed the face of the real estate market, as the “suburban boom” paralleled the baby boom. Baby boomers’ parents – and then our own families as we married and had children of our own – moved into suburban developments in droves.

As kids, we boomers were the first generation to be overtly targeted en masse by marketers. Consumer crazes – “fads” – swept the nation, such as Frisbees, Barbies, Coonskin caps and Mickey Mouse Club mania. Life Magazine once called the Boomer generation a “built-in recession cure.” Consumerism and materialism became the norm.

Boomers Peace Sign
Boomers Peace Sign

As teens, and in our college years, many of us resisted this 1950s-style suburbanite culture, leading the fight for social equality and civil rights for minority populations. We were the generation of student activism, anti-war demonstrations, sit-ins, feminism, and (unfortunately) riots in some of the big cities in the ‘60s. We were also the generation of the “hippies,” who dropped out, listened to some of the best bands in the history of rock, experimented with mind-altering substances, and practiced “free love,” far from the mores of our “square” parents.

Baby Boomers now are just easing into the retirement years, with the oldest Boomers already in their mid-60s. Despite such negative experiences as Vietnam, race riots, and recessions, we have, in general, been a fortunate generation of Americans. We have had more educational, financial, and social opportunities than any generation before us, and have grown up and raised our families during decades of optimism, exploration, and achievement.

Most of us boomers are exciting about this next chapter of our lives and are sure to keep it interesting and leave our stamp on it as we have done throughout our history.

Aging Boomers: Avoid These Downside Risks

These events that could threaten you when you are age 50+ reach across life domains ranging from financial, health, and relationships. No one can identify all the potential negative events that are to be avoided, but certainly some are more common and identifiable and can be avoided.

Caribbean Cruise 12-2006 103When we were young, it was all upside gain that appealed to you but as you age at a certain point you realize that you may have more to lose than gain.

The aging process can cause you to become more fragile to events that could cause you or someone else harm or even death.  Your choices help determine your exposure to risks.  Identifying these potential harmful events and avoiding them is smart.  You have more to lose than to gain by participating in some events.

These events that could threaten you when you are age 50+ reach across life domains ranging from financial, health, and relationships. No one can identify all the potential negative events that are to be avoided, but certainly some are more common and identifiable.

Some risks are not avoidable, however the more robust you are, the better you can withstand these negative events should they happen. So making yourself robust is step one and avoiding these downside risk  events is step two.

Boomer Health Risks

Step One.  Making yourself robust will help when you do have health problems. Exercise, diet and nutrition, not smoking, socializing and enjoying people, doing life long learning to keep your mind strong, making your home more livable, all these sorts of things help to keep you robust.

Step Two.  Regardless of how robust your health is, avoid risk of the things that could cause you great damage should things go wrong.  A set back in health later in life can be more harmful to you.

a. Avoid exposure to risks of falls and watch out for stairs. Those who fall suffer injuries that reduce mobility and independence and increase the risk of premature death.  Make your home a livable design.

b. Avoid driving risks. In an auto wreck you will survive better in a big car.  Avoid driving at night or in bad weather whenever possible.  Stop driving when it is time.

c. Stay off ladders no matter how small the ladder is. Much better to pay someone to hang Christmas lights, clean gutters, anything on a ladder.

d. Get regular medical health checkups and screenings

e. Stay off ATVs and motorcycles period.

f.  Avoid lifting and carrying heavy objects like furniture or appliances, especially up steps where you can trip and fall creating serious injury to yourself and maybe others.

i. Avoid stress.  Don’t build  a home.  Forget road rage.  Avoid arguments.  Avoid excess use of alcohol and be careful with Rx drugs.

Boomer Financial Risks

Step One. You are robust when you have no debt, but have money to live on and have adequate savings for retirement. Paying off debt is easy to understand but hard to do.  If you have no debts you are in a better position and less fragile to events that may happen in the future.  You have more options.  Savings are better than having more stuff.  Put your money where it will do you the most good and give you peace of mind.

Step Two.  Avoid these things that could cause you great damage financially.

a. Avoid debt – carries huge risk.

b. Don’t put all your eggs in one basket. Too much risk you will lose everything.

c. Don’t gamble but with a small portion of your assets.

d. Don’t put your money in things you don’t understand. Be skeptical of giving anyone your money.  Don’t wire or send anyone money ever.

Boomer Relationships Risks

Step One. Happily married people are more robust in many areas of life and can help each other withstand downside events much better.

Step Two.  These things can cause harm to your relationship.
a. Don’t cheat

b. Don’t lie

c. Avoid divorce – major damage ahead.

d. Avoid stressful people that make you upset over and over again

General Boomer Living Risks

Step One.  Be as robust as you can be to withstand downside events which you may have no control of nor see coming. The stronger you are, the better you can withstand losses.

Step Two.  Identify and avoid big risks.

a. Think about things before you do them. You are not in your twenties anymore.  Be smart.  Identify risks and avoid them.

b. Living alone is a risk in several ways.  Community living has advantages.

c. Build redundancy.  Having an extra supply of cash, food, water and necessities on hand can lessen the downside in case of the unexpected emergency.

d. Have a network of reliable friends and neighbors.

f. Doing things small and incrementally will reduce risks

Do what you enjoy and makes you happy and don’t fret about the small things too much. You can’t avoid all risks but being aware of these black swan risks will give you the option to avoiding them.

Downside Risks Sources:
Black Swan Avoidance – Dr. McGuff’s Dirty Dozen

Book: Antifragile by Nassim Nicholas Taleb
Thanks to my friend,  Arnie Cohen for his suggestions.